Married / Long term relationship: You had better put some serious effort into whatever you are doing. Whether it is a nice dinner out on the town, or a special candle lit dinner for just the two of you, it needs to be something personal and with thought behind it. You should know your partner well enough to know what they will find memorable and special. Don't forget the flowers either and a gift. I suggest you two hire a babysitter (if you have kids) and cook together. If you both aren't the cooking type, enroll in a class together. Plan to start something that will help you two grow together and just have fun.
Somewhat serious dating: This is when you have been with the person under a year and have only recently decided to become exclusive. This doesn't require that much of a commitment on Valentine's Day but fresh flowers and a simple gift works best. This does not require the big ta-do, even though a lot of you expect it. It's not fair to expect all of that from someone you have a fresh commitment with. Valentine's Day is not a competition.
Casual daters / Single people: If you and your current other half haven't made plans yet for the big day, don't sweat it. In fact, I'd suggest you and your single friends go out to a singles party that night or plan to have your own singles mixer. This is a great way to meet other singles or just make a new friend. It doesn't have to be overly done and can simply be a pizza, beer and Netflix night. Break out your baking tools and create Valentine's Day cookies or a cake together. It can turn very intimate if need be.
Family Valentine's Day Party: It is a growing trend for kids to be part of the celebration. I know some schools still have parties dedicated to handing out Valentine's Day cards, candy, cookies and other sweet treats. Don't stress that all the food and desserts have to be red or pink in color - the fact that you are spending quality time together as a family means more and will have a lasting impression.
Get creative this year, and don't break the bank - unless you were planning on buying that $10k ring. There are plenty of ways to make this romantic holiday special instead of handing out a coupon book for free hugs. It is important to remember to give and share - love is more than expectations, pressure and jewelry.
What are you planning to do this year? Like/Comment/Share